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News & practical articles

Selling Skills – How to Support
Sales & Marketing GUIDE & INSIGHT

Selling Skills – How to Support

When you support, you acknowledge the customer’s need and introduce the appropriate benefit(s) that will satisfy the need. The first […]

Would You Buy from You?
Sales & Marketing GUIDE & INSIGHT

Would You Buy from You?

The Greek philosopher Socrates said: “The life that is unexamined is not worth living”.   Similarly, English historian Thomas Carlyle […]

Why Nobody Calls You Back
Sales & Marketing GUIDE & INSIGHT

Why Nobody Calls You Back

Calling someone you don’t know is difficult. If you’re like most people, you agonize over what to say for an […]

Roof Inspections and Formal Roof Care Programs
Business & Operations GUIDE & INSIGHT

Roof Inspections and Formal Roof Care Programs

A formal roof care program assists a roofing contractor with keeping client relationships.  Through roof care programs, a company will […]

Top 8 – Roofing Industry Specialty Products
Business & Operations GUIDE & INSIGHT

Top 8 – Roofing Industry Specialty Products

These products are created based upon OSHA requirements, Tenant requests, and “Add-Ons” (upsells for quoted services). Performance:  These products are […]

How to Connect & Re-Connect
Sales & Marketing GUIDE & INSIGHT

How to Connect & Re-Connect

We don’t connect with someone when… 1. We interrupt. 2. We don’t listen. 3. We are quick to tell our […]

Top 10 on Managing Email
Sales & Marketing GUIDE & INSIGHT

Top 10 on Managing Email

“Please read the attached email about the email I sent yesterday in reference to flooding the system with too many […]

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