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trust
Business

Earning Property Managers’ Trust in the Commercial Roofing Industry

Earning the trust of property managers is crucial for building long-lasting relationships and securing business. Property managers oversee substantial investments and require reliable partners to ...
brand
Marketing

Branding Efforts for Contractors: Building Recognition and Trust

Branding plays a crucial role in how contractors are perceived and trusted within their communities and industries.  This overview explores key strategies and practices for ...
lead track
Business

Lead Tracking for Contractors: Key Strategies for Success 

Lead generation is crucial for contractors looking to grow their business and ensure a steady stream of projects. Here are some essential strategies to determine ...
communication
Business

Communication in the Roofing Industry: Is Telemarketing Still Relevant?

In today’s rapidly changing world, the way roofing businesses communicate with their customers is constantly evolving. Traditional methods like telemarketing are being questioned as new ...
right choice
Business

How to Pick the Right CRM for Your Roofing Business

How to Pick the Right CRM for Your Roofing Business  Choosing the right CRM (Customer Relationship Management) system is one of the top initiatives for ...
leads
Selling Skills

Leveraging Roofing Software for Effective Lead Tracking

Roofing software plays a pivotal role in lead tracking efforts for contractors. By integrating advanced tools and systems, contractors can streamline their processes, ensuring no ...
proactive
Business

Managing Client Expectations in Roofing Service

Managing client expectations is pivotal in the roofing service industry. It ensures transparency, builds trust, and enhances overall customer satisfaction. To manage your client’s expectations, ...
persistence
Selling Skills

Objection: We Are Happy with Our Current Contractor

Customer: “I’m sorry you’ve wasted your time.  We’re very happy with our current contractor.” It’s never easy to find a silver lining when you run ...
Timing
Selling Skills

Objection: I Need to Think About it

It’s the ultimate non-decision decision.   Customer: “Well… It’s very interesting.  We’ll need to consider it.” It’s all about timing.  Meet the objection head-on.  Push the ...
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