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8 Salesperson’s traits that help you close or lose a sale

Salesperson traits show up in how you prepare, listen and respond. Use these eight habits to review your conversations with roofing customers.

Honesty

Describe your work and limitations accurately. If you do not know an answer, say so and follow up with the correct information.

Respect

Arrive on time, listen without interrupting and leave room for questions. If plans change, tell the customer promptly.

Friendliness Icon Friendliness

Be approachable and professional. Ask how the customer prefers to communicate, and make it easy to raise a question.

Useful Solutions

Connect a suggestion to a need the customer has actually described. Explain the relevant option instead of pressuring them to meet your deadline.

Understand the Client’s Business

Ask about the property, the customer’s responsibilities and the problem they want to address. Use sales probing questions to clarify details before suggesting a solution.

Know Your Products and Services

Prepare to answer questions about the work you offer. Use current, relevant documentation and verify details before making a promise.

Take Responsibility

Acknowledge mistakes, explain the next step and follow through on agreed actions. Keep the customer informed while an issue is being resolved.

Red X Avoid Manipulation

Give the customer accurate information and room to decide. Ask for clarification rather than using pressure or implying that agreement is inevitable.

 

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