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Business
Turning a Target Market into a Thriving Niche
Not every roofing contractor starts with a clear niche. Many begin by taking on any work available, but as your business evolves, identifying a niche ...
Business
Building Client Loyalty with Strategic Sales and Account Management
For roofing contractors, structuring sales and account management with a strategic focus can transform customer relationships and business growth. Whether expanding client portfolios, introducing account-focused ...
Technology
The Business Journey: A Guide to Technology Adoption in Roofing
Implementing technology in a commercial roofing business isn’t just about finding the latest tools. It’s about aligning software with your operations, team, and growth goals. ...
Service
Building a High-Impact Service Unit in Your Roofing Business
In the roofing industry, adding a dedicated service unit is a strategic move with the potential to boost revenue, expand customer relationships, and improve client ...
Selling Skills
The Key to Optimizing Sales Roles
In the competitive world of commercial roofing, defining clear roles for your team is crucial for sustainable growth. Two vital positions—sales representatives and account managers—serve ...
Business
Adding a Service Unit in Your Roofing Business: Key Steps and Strategies
Expanding a roofing business to include a dedicated service unit can be a transformative step, but it requires a thoughtful approach. Whether you’re an established ...
Business
Building a Strong Referral Network
A referral network is one of the most valuable assets a roofing contractor can build. For commercial roofing, where decision-makers often rely on trusted recommendations, ...
Business
Building a Data-Driven Sales Strategy in Roofing
For roofing companies, creating a data-driven sales strategy can be a powerful way to increase efficiency, target valuable clients, and grow revenue. Data insights allow ...
Technology
Choosing the Right Software for Your Commercial Roofing Business
Selecting the right software for your commercial roofing business can feel overwhelming. With countless tools available, from CRMs to estimating platforms, finding the one that ...