Selling Skills – Closing

handshake sale

Selling Skills – Closing When you close, the first step is to summarize those benefits the customer accepted during the call.  In other words, you will summarize ONLY those benefits that the customer agreed were important. Summarizing accepted benefits can be of great value because it considers the listening ability of your customer.  Most people […]

Handling Skepticism or Indifference

questions

Handling Skepticism or Indifference When a customer questions or doubts that our product will provide the benefit, we say it will, you make a proof statement.  You make a proof statement by citing a proof source.  A proof source is any reference or piece of information that proves the benefit in question.  Below is a […]

Develop a Clear Message for Roofing Contractor Growth

Develop a Clear Message for Roofing Contractor Growth Q: “What’s your secret to being a top seller?”  A: “Great customers”, she responded. Q: “How do you get great customers?”  A: “Phenomenal customer service”, she replied. Q: “How do you provide phenomenal customer service?” A: “Listening”. Q: “What are you listening for?” A: “Their specific needs.” […]

Roof Asset Management

Roof asset management

Roof Asset Management Clients want their vendors to provide field services with prompt response times, quality work, creative solutions to problems and excellent communication.  Customers want efficient ways to send and receive information – often paperless and in real time. It is not enough to inspect the roof, make recommendations and perform the maintenance repairs.  […]

Building Your Brand

Build your brand roofing

Building Your Brand Everyone wants a great brand.  How do you build a better brand?  A brand consists of recognition of reputation in a market.  How do you build your reputation? Quality of product Availability of product Ease of doing business  Friendliness and helpfulness of everyone who interacts with the Customer. Continuous improvement The best […]

Benefits of Preventive Maintenance for a Roofing Contractor and Their Customers

Wet floors roof leak commercial service roofer

Benefits of Preventive Maintenance for a Roofing Contractor and Their Customers   The vision of a successful Roofing Service Department is to have the ability to consistently meet and manage Client expectations on emergency leak requests, small scope repairs, and Preventive Maintenance programs.  Roofing software assists in keeping you organized and efficient. Preventive Maintenance programs […]