Maximizing Lead Generation Using LinkedIn In today’s competitive roofing industry, finding new clients and leads can be a challenge. Traditionally, roofing contractors would canvass neighborhoods, make cold calls, or rely on word-of-mouth to generate business. However, with the rise of digital networking platforms like LinkedIn, these methods are becoming outdated. LinkedIn, the largest professional network […]
Aligning Compensation with Technician Value in Commercial Roofing When it comes to commercial roofing, technicians are the backbone of service operations. Their work directly impacts customer satisfaction, job quality, and the long-term success of a roofing business. This is why aligning compensation with the value technicians provide is essential—not just for attracting top talent, but […]
How AI is Shaping the Future of Roofing The roofing industry, like many other sectors, has traditionally been slow to adopt emerging technologies. However, artificial intelligence (AI) is beginning to carve out a space in roofing by improving how contractors manage their businesses. Although AI adoption in roofing is still in its early stages, the […]
Building a Clear Career Ladder for Tech Growth in Commercial Roofing For any commercial roofing business, technicians are crucial to delivering high-quality service and maintaining strong client relationships. However, attracting and retaining skilled technicians can be challenging without offering clear opportunities for career advancement. Establishing a well-defined career ladder for technicians not only keeps employees […]
New Year Success: Key Strategies for Roofing Companies As the new year approaches, it’s the perfect time for companies to reflect on the past year, set goals, and strategize for success in the upcoming months. With winter typically being a slow season for roofers due to ice, snow, and unsafe working conditions, this time can […]
