Managing and Protecting Your Brand
Managing and Protecting Your Brand Your brand is your reputation. Each one of your team members has an impact on your brand. What you do and don’t do each day impacts how you are depicted in the marketplace. How do you protect your image? • Display a consistent look – Logos on trucks, team members, […]
The Extra Mile and Competitive Edge
The Extra Mile and Competitive Edge Have you ever heard the phrase, “they went the extra mile”? The extra mile is an action or an expression that sparks a “WOW!” in the mind of a customer or a co-worker. It is an unexpected deed. But before an extra mile is ever walked, it must be […]