Month: March 2025

Building Client Loyalty with Strategic Sales and Account Management For roofing contractors, structuring sales and account management with a strategic focus can transform customer relationships and business growth. Whether expanding client portfolios, introducing account-focused customer support, or investing in data-driven selling, setting up roles thoughtfully is key to driving revenue while building client loyalty. Here’s […]

The Business Journey: A Guide to Technology Adoption in Roofing Implementing technology in a commercial roofing business isn’t just about finding the latest tools. It’s about aligning software with your operations, team, and growth goals. Here’s how to navigate the journey of technology adoption effectively. Understand Your Current Workflow Every roofing business follows a process, […]

Building a High-Impact Service Unit in Your Roofing Business In the roofing industry, adding a dedicated service unit is a strategic move with the potential to boost revenue, expand customer relationships, and improve client loyalty. However, to create a service unit that stands out and scales effectively, it’s important to approach it as a specialized […]

The Key to Optimizing Sales Roles  In the competitive world of commercial roofing, defining clear roles for your team is crucial for sustainable growth. Two vital positions—sales representatives and account managers—serve distinct yet complementary purposes. Understanding these roles can help you align your team structure with your business goals effectively.   Sales Representatives: Cultivating New […]

Adding a Service Unit in Your Roofing Business: Key Steps and Strategies Expanding a roofing business to include a dedicated service unit can be a transformative step, but it requires a thoughtful approach. Whether you’re an established contractor adding another service vehicle or starting from scratch, strategic planning is essential. Here’s a breakdown of what […]