Category: Business

Selling Skills – Probing

Probing is the skill of asking questions to gather information and uncover customer needs.  There are two types of probes:  […]

Handling Objection

Customer objections usually fall into two main categories: Misunderstandings about our product or service due to a lack of information. […]

Selling Skills: Features and Benefits

Selling is a process of uncovering and satisfying customer needs.  In order to do an effective job of satisfying customer […]

Selling by Satisfying a Need

Selling is a process of uncovering and satisfying customer needs.  When communicating with a Client, we must be able to […]

Selling Skills – How to Support

When you support, you acknowledge the customer’s need and introduce the appropriate benefit(s) that will satisfy the need. The first […]

Roof Inspections and Formal Roof Care Programs

A formal roof care program assists a roofing contractor with keeping client relationships.  Through roof care programs, a company will […]

Top 4: Sustainable Products that a Roofing Contractor Can Implement NOW!

Sustainable Products provide environmental, social and economic benefits while protecting public health and the environment.   Performance:  These products are based […]

Top 5 Professional Services to be Offered by a Roofing Contractor

Clients buy and sell properties or begin managing a new property. During times of transition, data of roof conditions are […]

Top 8 – Roofing Industry Specialty Products

These products are created based upon OSHA requirements, Tenant requests, and “Add-Ons” (upsells for quoted services). Performance:  These products are […]

Top 7 On-Demand Products for the Roofing Industry to Grow Your Business

Your client has un-planned service at a facility.  The client has a current problem that needs to be addressed quickly. […]