Roofing Contractor Growth Through Changing the Discussion
Roofing Contractor Growth Through Changing the Discussion Change the discussion from leak repairs to roof management for growth. Convince Customers to Spend More now to be Happy Later…. It’s easy to focus on the minimum a customer must have – because of sensitivity to price. We know the customer is thinking about price, so we […]
Exceptional Service
Tips for Excellent Customer Service Define what extraordinary really means…. Knowing what exceptional service entails is essential to establishing the procedures and the mindset with which to achieve it. What does extraordinary mean to you? Keeping appointments…saying please and thank you…. a clean shiny truck…. uniformed service crews…. Ask if you’re not sure…. If you […]
Develop a Clear Message for Roofing Contractor Growth
Develop a Clear Message for Roofing Contractor Growth Q: “What’s your secret to being a top seller?” A: “Great customers”, she responded. Q: “How do you get great customers?” A: “Phenomenal customer service”, she replied. Q: “How do you provide phenomenal customer service?” A: “Listening”. Q: “What are you listening for?” A: “Their specific needs.” […]
Managing and Protecting Your Brand
Managing and Protecting Your Brand Your brand is your reputation. Each one of your team members has an impact on your brand. What you do and don’t do each day impacts how you are depicted in the marketplace. How do you protect your image? • Display a consistent look – Logos on trucks, team members, […]
Prospect Personality – When Your Prospect Buys
Prospect Personality – When Your Prospect Buys There are 4 types of Buying Personalities. You may have one or all 4 depending on the product. Price, availability, use, and other factors impact the personality of the buyer for a particular purchase. Understanding the prospects’ personality is important to developing a sales plan, tactics and presentation […]