Selling Skills – Closing

handshake sale

Selling Skills – Closing When you close, the first step is to summarize those benefits the customer accepted during the call.  In other words, you will summarize ONLY those benefits that the customer agreed were important. Summarizing accepted benefits can be of great value because it considers the listening ability of your customer.  Most people […]

Handling Skepticism or Indifference

questions

Handling Skepticism or Indifference When a customer questions or doubts that our product will provide the benefit, we say it will, you make a proof statement.  You make a proof statement by citing a proof source.  A proof source is any reference or piece of information that proves the benefit in question.  Below is a […]

Top 5 Professional Services to be Offered by a Roofing Contractor

Top 5 Professional Services to be Offered by a Roofing Contractor Clients buy and sell properties or begin managing a new property. During times of transition, data of roof conditions are required to assess the value of their assets. Clients need to have access to their roof data where and when they want it to […]

Did You Say What I Thought You Said? 7 Keys to Good Communication

Roofing blog

Did You Say What I Thought You Said? 7 Keys to Good Communication Communication is a key ingredient to working together effectively. Communication is not easy; talking is easy. Communication requires that we listen and speak skillfully, so our message is understood. In our business, we interact with all sorts of people. Some people maybe […]

How to Connect & Re-Connect

How to Connect & Re-Connect We don’t connect with someone when… 1. We interrupt. 2. We don’t listen. 3. We are quick to tell our solutions – to fix it. 4. We ask more than one question at a time. 5. We ask a question and then answer it too. 6. We tell our story […]

Top 10 on Managing Email

Email tips

Top 10 on Managing Email “Please read the attached email about the email I sent yesterday in reference to flooding the system with too many unnecessary emails. Please forward to your entire staff. “ Some of our email requires us to take action, and some is for information only. How can we make email more […]

Reducing Verbal Clutter with 4 Key Steps

Cup with Message

Reducing Verbal Clutter with 4 Key Steps Join the conversation on Zoom, listen to a reality talk show, or talk to someone on the phone. In these various places, listen for the “you knows”, “likes”, and “ums”.  You may be saying “you know” at the beginning and end of every phrase and you don’t even […]

Exceptional Service

Roofing customer service

Tips for Excellent Customer Service Define what extraordinary really means…. Knowing what exceptional service entails is essential to establishing the procedures and the mindset with which to achieve it.  What does extraordinary mean to you?  Keeping appointments…saying please and thank you…. a clean shiny truck…. uniformed service crews…. Ask if you’re not sure…. If you […]

Develop a Clear Message for Roofing Contractor Growth

Develop a Clear Message for Roofing Contractor Growth Q: “What’s your secret to being a top seller?”  A: “Great customers”, she responded. Q: “How do you get great customers?”  A: “Phenomenal customer service”, she replied. Q: “How do you provide phenomenal customer service?” A: “Listening”. Q: “What are you listening for?” A: “Their specific needs.” […]

Prospect Personality – When Your Prospect Buys

Prospect Personality – When Your Prospect Buys There are 4 types of Buying Personalities.  You may have one or all 4 depending on the product.  Price, availability, use, and other factors impact the personality of the buyer for a particular purchase.  Understanding the prospects’ personality is important to developing a sales plan, tactics and presentation […]

Roof Asset Management

Roof asset management

Roof Asset Management Clients want their vendors to provide field services with prompt response times, quality work, creative solutions to problems and excellent communication.  Customers want efficient ways to send and receive information – often paperless and in real time. It is not enough to inspect the roof, make recommendations and perform the maintenance repairs.  […]

Building Your Brand

Build your brand roofing

Building Your Brand Everyone wants a great brand.  How do you build a better brand?  A brand consists of recognition of reputation in a market.  How do you build your reputation? Quality of product Availability of product Ease of doing business  Friendliness and helpfulness of everyone who interacts with the Customer. Continuous improvement The best […]

Benefits of Preventive Maintenance for a Roofing Contractor and Their Customers

Wet floors roof leak commercial service roofer

Benefits of Preventive Maintenance for a Roofing Contractor and Their Customers   The vision of a successful Roofing Service Department is to have the ability to consistently meet and manage Client expectations on emergency leak requests, small scope repairs, and Preventive Maintenance programs.  Roofing software assists in keeping you organized and efficient. Preventive Maintenance programs […]